For entrepreneurs today, it is extremely important to have an online presence. This not only helps them to make their services known to a large number of customers. It also goes a long way in leveraging on their ROI.
Looking at the figures below, you can get an insight on the overall popularity of these solutions.
- There are close to 5.07 billion mobile app users
- Android has a whopping number of 1.6 billion apps on their Google Play Store
- The Apple App Store has almost 1.5 billion apps in its presence
What do these figures prove? These numbers are able to give an insight that mobile apps have a lucrative prospect for businesses today. Still not satisfied? Have a glance at the graph below to understand the rising demand for these solutions in the recent years.

Taking a view at this graph, you can get an insight into how since the year 2013, the popularity of mobile apps has increased at a tremendous pace, becoming 5.7 billion users strong in the year 2019.
It is however essential to follow some important measures when entering into the process so that you can leverage maximum success from it.
Step 1
Perform Strong Market Research
Before entering into the process of outsourcing your project for mobile app development to Kuwait, ask yourself a few questions,
- Who are my competitors and what strategy/strategies they follow?
- What are their areas of strength and weakness?
- What is their USP or unique selling point?
- What do the customers have to say about the app built by the competitor?
Once you have satisfactory replies to all these questions, you should get in touch with the organization you wish to offshore your task to. This will help your end-deliverable to stand out.
Step 2
Try Understanding Your Users
Of course, nobody likes firing a shot in the dark. In the exact same way, if you are not familiar or aware about the needs and requirements of your users. This will go a long way in determining the overall success of the product you create. Therefore, try taking timely feedbacks and opinions from your customers. This will play a vital role in taking your application towards new heights of success.
Step 3
Select the Correct Platform
There are two popular platforms that users utilize the most. This includes iOS and Android. Thus, make sure before you go ahead with a company specializing in iPhone or android app development in Kuwait, make sure you have an idea on the platform that users use the most. Thereafter, once you get an insight across this area, build the app on it. This will help your solution capture the eyeballs of the audience for whom the app is created.
Step 4
Gain an Insight into the Features You Want to Add in the App
You have found your target audience, the platform you want to launch your app on and understood the needs of your customers. It is now time to outline the features that you wish to add in the end solution. This will help you explain better to the company you are going to start your work with and provide them with utmost clarity on your expectations.
Step 5
Integrate Analytics without Fail
This is probably one very important step that you should remember to follow at any cost. Make certain to integrate analytics. This will provide you with clarity on the level of user engagement, retention value of your app and so on. You can use tools such as Flurry and Localities. These are some recommended solutions that most enterprises in the Middle-East use for helping clients to check on their success.
Remember, it is not enough to just have an app. It is equally important to follow some steps before you even enter into the process of taking services from a company specializing in Android and iPhone app development in Kuwait. This will go a long way in marking the profitability of your venture and leveraging on your ROI.
